HCI Research / Product Development
“A B2B/B2C Protocol that Empowering Pioneer Therapists to Reshape Global Life Design Protocols”
Inspiration
Our Solution
New Industrial: Game-based Therapy
Reclaiming agency through "gamification" in fragmented daily life. This is the new emotional literacy in the AI era.
Modern Pathology
Under high-pressure systems and standardized education, people are becoming "hollow," losing the ability to perceive concrete joy.
=An Undervalued Emerging Blue Ocean
Qiqi
Founder of TanMe Game-based Therapy
Served over 10000+ people
Validating Game Therapy Methodology 5+years
Trained over 100+ Game Therapist
For Game Therapist
Productivity Disconnect --- Therapists still rely on manual collection and Excel decoding for therapy game - Joyformula. Most energy is wasted on admin work
For Current Clients
High Friction --- Manual tracking feels like "homework." 90% of self-help plans fail by the 10th day due to friction.
High Churn Rate + Low LTV
.
+
+
+
+
Scene
People
Action
Trigger
Senses
Changing the Currency of Therapy
Backed by “Design Your Life” at Stanford, Good Time Journal Toolkit.
AI Auto-Coding
Voice-to-JSON. AI automatically transforms casual narratives into structured Joy Formulas. Minimal friction.
Standardized Assets
Fragmented moments become professional, visual insight boards. Creating high-value consulting triggers.
Data Sovereignty
Users own their data. Therapists focus on high-level coaching based on AI Agent “Xixi”’s personal insight reports for users.
Low Efficiency Caps capacity at ~50 clients/ yr
The Core Loop
1 Share Your Joy
Send a voice/text or iMessage to your Joy friend at anytime
Submit
Submit
"Hello! I'm your Happiness Coach. Whenever you experience a moment of joy, feel free to tell me via voice message. I'll help you crack the code behind that happiness."
Joy Somebody
Feb 6th, 2026
17:05
3 Get Your Formula
We deliever your Joy Formula with your happiness stories.
4 Deliver Your Theorem
We identify your unqiue joy theorem based on each happiness moments
2 We Hear You
We recorgnize and generate your happiness pattern
Low Friction: Capture joy as it happens via iMessage voice notes.
Story-telling : Extract fragmented memories into insightful joy stories
AI Structuring: Instant extraction of Scene, People, Trigger, and Senses.
Joy Repo
Key Innovation #2
joyrepo store all past joytheorem
joyrepo store all formulas and visualize your joy calendar
Goal: Building a searchable repository that transforms abstract emotions into structured personal assets
By aggregating individual "Joy Formulas" into a centralized Joy Repo, the system moves beyond simple journaling to reveal subconscious happiness patterns. Through Smart Clustering and sensory heatmaps, users can visualize their "Happiness DNA," allowing the AI to transition from a passive recorder into a proactive life navigator that provides long-term career and lifestyle alignment based on verified historical data.
joyblindbox delivered
user unlock mystery item to boost their joys
user adjust their current energy level
Joy Blindbox
Key Innovation #3
Goal: Building a self-sustaining loop that transforms past joy into future energy
By monitoring the user's "Energy Indicator" and triggering gamified "Recharge Prescriptions" during low-battery states, the product creates a "Replication Loop" that suggests specific, historically proven actions to boost mood, effectively turning past data into future energy through a gamified journey of self-discovery.
Start your joy journey by talking with our JoySomebody now!
Try it out
